Joy of giving

DaanUtsav is India's own festival that celebrates giving. It takes place every year from the 2nd to 8th October, providing its citizens the opportunity to contribute time, money, materials or skills to benefit an individual, organization or cause. October 2nd marks the birth anniversary celebrations of Mahatma Gandhi, who has inspired people world over to give back to society.

Over the past 10 years, TV9 has been promoting Joy of Giving Week, encouraged and inspired many. What started out as a simple idea, is now a mass movement of giving involving corporates, schools, colleges, not-for-profits, governments and communities. Ideas and inspiring acts of generosity are there in abundance, and TV9 has telecast programs on organisations that helped those in need.

DaanUtsav is about celebrating the ability to do something for others. It is also about recognising that there is great joy to be found in giving of oneself, bringing a smile on the face of another, or helping someone overcome a difficult situation, even if only momentarily.  DaanUtsav is promoted by hundreds of volunteers across the length and breadth of India.

TV9 has encouraged people to join the celebrations. It could be spending time with the elderly, giving books, toys and other material to those who cannot afford them or volunteering at the local animal shelter.

Watch DaanUtsav promo here:

Daan Utsav 10th year promo - TV9

TV9 has been supporting this cause by airing free promos on its network channels and also by covering and highlighting many events associated with this cause.

Watch here: 

Daan Utsav || Discover the Joy of Giving - TV9

Daan Utsav : The joy of giving - Naveena - TV9

TV9 Seed Ball Campaign 2018 : Gift Greenery to your kids

TV9 Seed Ball Campaign 2018

TV9's commitment towards environmental issues is evident with the revival of Seed Ball campaign. In a recent study published by the Massachusetts Institute of Technology (MIT), researchers warned that if climate change continues at its current pace, deadly heatwaves could make large parts of South Asia too hot for human survival by the end of the century. Up to 1.5 billion people could see their hometowns in the densely populated agricultural regions of the Ganges and Indus river basins become impossible to live in, according to the report.

                                

             How to make " Seed Balls " ? - Learn & Gift Greenery To The World - TV9

Also, the indiscriminate felling of trees has been continuing unabated in almost all the cities of Andhra Pradesh and Telangana either for laying of a drainage line or for Metro works. It has been eating into the trees in two States that already has scarce green cover. Many trees that can be translocated are being mercilessly cut down. Therefore last year in 2017 when TV9 initiated Seed ball campaign many schools in the 10 districts of Andhra Pradesh and Telangana eagerly participated. 

                                Do you know " Seed Balls " ? : Future With Greenery - TV9

This year we plan to take our campaign forward with more schools and colleges To add strength to this campaign a group of young students called Green Warriors have joined the initiative.  On June 30th, 2018 Government officials, celebrities will be joining the event live as we air it from six districts of Telangana and Andhra Pradesh. The aim of the campaign is to build urban forestry and to provide greenery in barren and man made deserts using seed ball technique. It’s the easiest way to grow plants around the world and it has become an annual practice of TV9 to take this cause forward.  

                                       Gift " Greenery " to your kids with " Seed balls " - TV9

In the seed ball technique, seeds are placed in the middle of a ball made up of moist mixture of clay and red soil.  The seed ball becomes hard when dried in shade. This dried, hard seed ball is then sowed or tossed in waste lands, dry lands, uninhabited lands. The rains soak the seed ball, germinating the seed inside. The sprouting seed uses the nutrients of the seed ball and grows into a tree.

Watch more on YouTube : TV9 Seed Ball Campaign 2018

 

Go Green Ganesha Campaign 2018 by TV9

Go Green Ganesha Campaign

Go Green Ganesha Campaign 2018 by TV9 was telecast LIVE on 15th September. It is an annual event of the channel to promote eco -  friendly clay Ganesh idols. Inspired by the channel's campaigning past three years, awareness among people of two Telugu states has grown manifold and people started to worship environment friendly idols in large numbers. Many celebrities have participated in LIVE show and supported TV9's effort in promoting environment friendly Ganeshas.

This year TV9 teamed up with Green Warriors - a student organisation of Shreyas Engineering College at Nagole in Hyderabad. Nearly two thousand idols were made with clay that were later immersed in buckets filled with water. The astounding response of students and their eco friendly initiative has been recognized and appreciated when the college made an entry into the "Asian Book of Records".  Also seed embedded clay Ganesh idols were encouraged for the seed to sprout into saplings in pots. TV9 had also held eco - friendly idol making workshops in many Government schools in Hyderabad, Warangal, Mahabubnagar, Khammam of Telangana and Vizag, Vijayawada, Nellore districts in Andhra Pradesh where thousands of children participated. Children pledged their support to save environment and said no to chemically harmful POP idols. TV9 strives to imbibe and instill eco - friendly environmental ideas and practices in future generations.

From many years TV9 has been trying to be a role model in the making of a huge eco- friendly Ganesh to show people that it is possible to have greener options instead of POP idols prevalent for the festival all over the country.

 TV9 'Go Green Ganesha' campaign - Twelve hundred Sheyas Engineering students participate

In 2015 September TV9 in association with Doondi Ganesh Seva Samiti set up eco- friendly Ganesh at Ghantasala Sangeeta Kalasala in Vijayawada.  The sixty three feet tallest Ganesh entered the Limca Book of Records. In the making of Ganesh twenty-five tonnes of iron, thirty tonnes of wood, seventy tonnes of clay and one a half-ton of coconut fibre was used. On an average two lakh people visited the idol everyday for a period of eleven days. Celebrities also graced the festivities

Chenetha Santha - Handloom revival initiative         

Textile industry is second only to the agricultural sector in terms of workforce and employment potential. Only few States managed to put in place policies that helped modernise and integrate the production processes. Powerlooms in Maharashtra and Gujarat and Tamil Nadu managed to survive the market-centred approach.

The traditional weavers of two Telugu states have neither the means to invest in modern technology nor market-savvy master weavers to help them adapt to changing consumer tastes. With their products becoming uncompetitive in the market, stocks mounted, of work began to decline and the weavers have been facing joblessness, mounting debt, starvation and, consequently, death. 

TV9 as part of its CSR activity has been supporting handloom weavers market Chenetha Santha since three years. Environmentalist, documentary filmmaker and farmer, Saraswati Kavula happened to visit a handloom cooperative society in Koyalagudem village in Nalgonda district in 2015. After learning the hardships of handloom weavers and the amount of effort they put in throughout the day producing the fabric which is eco-friendly, healthy for people of these climatic conditions, she thought she should market their products directly to customers.

Saraswati started Chenetha Santha under Chenetha Chaitanya Vedika platform in 2015 with an intention of lending a helping hand to handloom weavers by making them sell their products directly to customers.The bi-monthly santha or fair is organised for three days at Nagarjuna Nagar Community Hall,  Ameerpet in Hyderabad. Consumers are given the opportunity to buy authentic handloom and Khadi directly from weavers.

TV9 believes that the time-tested skills of our artisans and craftsmen should be respected and propagated and their craft sustained. TV9 has been promoting the cause of handloom weavers by giving free scrolls, promos and coverage. With constant weaver interaction we have been bringing out their internal stories. Poverty stricken weavers have come out in the open and spoke about how they faced losses between cooperative societies and powerlooms.

Exquisite handloom textiles @ Chenetha Santha - TV9

Through these Santhas the weavers are able to earn and interact directly with their customers. 

'Suicide Prevention Day' awareness programs by Roshni - TV9 For Better Society

Roshni 

Roshni Trust is a voluntary organization that offers support to the depressed and the suicidal. TV9 has been associated with Roshni for close to ten years now. At a time when there was little awareness and information on mental health, TV9 dealt with the topic and raised conversations through many programs and free public service messages. 

'Suicide Prevention Day' awareness programs by Roshni - TV9

 TV9 has been interviewing many people throughout ten years who spoke about their journey of  battling the disease depression and how others held on to hope when things looked bleak, helped together in trying to find a way out of the darkness actively rather than giving up on living. People mistake depression for sadness and they do not know it is a brain disorder and as real as any physical illness. Many myths and beliefs ruled the day. 

A member of Befrienders Worldwide, an international organization which is recognized by the UN, Roshni Counselling Centre with its professionally qualified, trained mental health professionals provides solutions to all emotional, behavioral and psychiatric problems "under one roof".

Roshni awareness on suicide prevention with street plays - TV9

Roshni helpline reaches out to school and college students, professionals, elderly, the LGBT community with the power of listening. 

Life is beautiful - Naveena - Tv9

‘Roshni’ Trust also started Hyderabad’s large community of seniors a recreation center to improve their quality of life 

As part of its Corporate social responsibility TV9 channel has always supported numerous causes over the years. Additionally RaviPrakash Foundation was founded in 2017 to further its commitment and passion for bringing change in the society by supporting the cause of education and health. Ravi Prakash Foundation is undertaking philanthropic activities in these areas.